Real Estate Shows How Amazon Won 2020

30 Nov 2020

If you want to see what a transformative year 2020 was for Amazon’s e-commerce business, don’t just look at its share price — look at its real estate decisions. 

Black Friday shopping mall foot traffic was down 52%, according to Sensormatic Solutions, but online sales were up 22%, data from Adobe Analytics showed. COVID-19 has turbocharged the move toward online retail, and so Amazon’s real estate take-up has also accelerated dramatically. 

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