Schara joins WCI as marketing coordinator

4 Jul 2018


Lake Country

West Central Initiative welcomes Rick Schara as its new marketing coordinator. He will work primarily on WCI’s Live Wide Open regional marketing campaign, helping businesses, communities, counties and organizations promote reasons for people to live and work in west-central Minnesota.

Schara previously worked for the Minnesota Department of Employment and Economic Development (DEED) as a business services representative. Prior to DEED, he was executive director of the 544 Foundation, a nonprofit dedicated to helping support the mission of the Fergus Falls Area School District.

He has a master’s degree in business communications from the University of St. Thomas and a bachelor’s in journalism from Iowa State University.

“I love how this position brings together my skills in workforce development and communications to help bring talented employees and new families to our region. They are instrumental in making sure our businesses and communities thrive,” Schara said.

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